Monday, 6 October 2014
A few months ago I was asked to step in and help out a lovely guy and his wife who've developed an artisan gin. They gather all their botanicals from Macclesfield Forest in Cheshire. The brief was to create something that looked organic, rustic, wild and very non-corporate. After a few sketches being emailed back and forth, we decided to go with an all-over bottle print based on the flowers and fruit of the ingredients in the gin itself. They also wanted to incorporate some sort of animal. After Googling and Wikipedia-ing Macclesfield Forest, it wasn't hard to discover that a native animal of the forest is the Weasel. Not a common animal to find on a bottle of gin - or any other packaging for that matter! Which made it the perfect candidate for my client. So below are some of the images of the process. We're all thrilled with the final artwork and now I can't wait to get my hands on a bottle of the gin as soon as they're printed and filled!
Posted by Suzy Taylor at 16:49